I built a game as big has a house
National Australia Bank: Leap and Land (the game)
Go BIG or Go Home (Loan)
National Australia Bank (NAB) were looking to revitalise their ‘Make the Leap into a Home Loan’ campaign by partnering with Velocity to offer flight miles with new loans. I think NAB were planning to print some flyers or something…
Instead, I conceived, designed and worked with engineers to build an original 14 foot long, one story high, pressure sensitive game which allowed players to literally ‘Leap to Land a Holiday.’
The game toured and worked in tandem with a mobile enabled, online version of the game I created to allow even more people to play.
'Take the leap at the right moment, match up the three letter airport code of your dream destination and you could earn the 250,000 velocity points to land you there.'